New York, NY – October 5, 2007 -- Zomba Gospel recording artist KIRK FRANKLIN, the biggest-selling Contemporary Gospel artist in Soundscan history, will release the first single, “Declaration (This Is It!)” from his seventh CD, THE FIGHT OF MY LIFE, another tour de force in his vast collection. Franklin, who is credited with revolutionizing urban inspirational music and bridging the gap between the faith community and urban mainstream culture, will release “Declaration (This Is It!),” impacting gospel and urban radio in late October. The single will be available as a ring tone on October 16.
“Declaration (This Is It!),” is an upbeat and encouraging first single from the forthcoming CD. The song features a sample of the smooth-groove classic hit, “This Is It,” co-written by Kenny Loggins and Michael McDonald, and addresses survival through the everyday trials and tribulations via a positive declaration of one’s purpose in life. “This song is a statement that ‘serves notice’ on unnecessary frustrations, relationships and circumstances that continue to attack our life,” says Franklin. “Unlike the children of Israel who wandered in the wilderness, when we totally surrender to God, what took 40 years, God ‘can’ fix in 40 minutes.”
Sure to become another classic anthem, the lyrics express what many feel in today’s uncertain world. “There’ve been times in my life, I’ve been wondering why…but, still I somehow believe, we always survive.” The song - a cheer of sorts - builds with an accompanying, hand-clapping groove to suggest strength can be found through positive declaration, God’s grace and prayer: “This is it…You can’t mess with my mind anymore, I’ve sworn I’ve been here before…it’s a new day, I’m not afraid anymore…yes, I believe if you believe…"
“Kirk Franklin is one of those rare artists whose music instantly strikes a chord with the human spirit,” says Jazzy Jordan, Senior Vice President and General Manager of Zomba Gospel. “On ’Declaration (This Is It!),’ he again demonstrates a unique ability to articulate through song sentiments that resonate with people from all walks of life. This single is surely going to be another hit for Kirk Franklin, setting the tone for yet another incredible body of work.”
After more than 15 years as the top-selling, multiple Grammy award-winning contemporary gospel artists, Kirk Franklin continually demonstrates that he is more than just an artist – he is a voice and a musical balm for his generation. THE FIGHT OF MY LIFE is another display of the genius fusion of his positive message and hip-hop beats which have made him a mainstay atop Billboard charts for more than a decade.
As the music industry struggles to remain connected to fans that are weary of microwave stars – some may question why someone like a Kirk Franklin has remained a favorite of fans. Many believe the secret to Franklin’s continued success is rooted in his artistic genius of being innovative, relevant and authentic. The heart of who he is and his story struck a resounding chord with his fans years ago and they have remained loyal ever since. The down to earth artist has always been transparent about being abandoned by his parents, adopted by his grandmother and his humble beginnings. Franklin has never hid behind his celebrity status but has remained connected to his audience through his music and frank discussions of life issues.
“We’re very excited about the release of THE FIGHT OF MY LIFE,” says Carla Williams, Vice President and General Manager of FoYo Soul Entertainment. “It is right in step, we believe, with what God is saying to encourage His people in song through Kirk; I know I’m biased, but to me it’s a music masterpiece and we cannot wait to share with our loyal friends (fans) in the days to come.”
Keeping busy in the recording studio, Franklin is continuously expanding his creative horizons. This fall, the anointed gospel artist has been tapped to host the new BET original series SUNDAY BEST, airing on Tuesdays 8:00 pm, ET/PT. Franklin not only serves as host of the program, the channel's nationwide search for the next best gospel artist, but executive produces along with Brian Gadinsky, Arnold M. Preston, Robert Wise, Mary Mary and Bebe Winans and co-executive produced by Marilyn Gill and produced by The G Group and BET.
In between his SUNDAY BEST tapings, personal appearances and work in the studio, Franklin is scheduled for several overseas performances. The musical dynamo has international tour dates planned during the month of October in Africa, Italy and Amsterdam, among others.
His latest CD, HERO is RIAA-certified platinum and he has seven additional RIAA-certified gold, platinum and multi-platinum selling releases to date. The musical trendsetter has garnered 5 GRAMMY® Awards, 11 Doves, 34 Stellars, 4 NAACP Image Awards, two BET Award and a 2006 American Music Award to date.
The inspiring story of Kirk Franklin has caught the attention of the largest independent film studio, LIONSGATE Films, and in 2008-2009 the film company will release the biopic of Kirk Franklin titled, CHURCH BOY. Franklin will write and produce the film’s soundtrack.
For additional information on Kirk Franklin, please visit...
www.kirkfranklin.us
www.myspace.com/kirkfranklin.
Also you can catch the Gospel Music Mogul Hosts New BET TV Show SUNDAY BEST, Airing on Tuesdays at 8:00 p.m. ET/PT